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Diploma in Marketing
Course overview
| Qualification | Diploma |
| Study mode | Full-time |
| Duration | 2 years |
| Intakes | January, April, August |
| Tuition (Local students) | B$ 8,747 |
| Tuition (Foreign students) | B$ 9,959 |
About
Focuses on understanding consumer behaviour in design, distribution, communication and pricing strategy
Instills the mind to incorporate branding, services and relationship for organisation and customers
•Holisticaliy integrates various learnina asoects and encourages innovation to maximise emoloyment successi
Integrates attributes and soft skills such as learning and innovation skills, IT skills and life and career skills
Direct entry into Year 2 of related courses in Sunway University
ually learning experience.
: Prepares students for a rapidly changing business world
Admissions
Intakes
Fees
Tuition
- B$ 8,747
- Local students
- B$ 9,959
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- Pass SPM/O-Level with minimum Three (3) Credits or other equivalent qualification approved by the Ministry of Education, Malaysia
Curriculum
Year 1
Basic Accounting
* Business Mathematics
* Business Studies
* Micro-Economics
* Principles of Marketing
* Statistics for Business
* Macro-Economics
* Human Resource Management
* English for Business Communications
* The Entrepreneur
* Business Ethics
Marketing Planning
Critical Thinking
Year 2
* Negotiation Skills
* Marketing in Practice
* Public Relations
* Marketing Environment
* Marketing Research & Information
* Advertising
* Principles of Management
* Service Marketing
* Consumer Behaviour
* Final Project
* International Business
* Marketing Communicatons