Bachelor of Business Management (Honours)

The Bachelor of Business Management (Honours) programme major in General Management at SEGi College is a comprehensive undergraduate degree of SEGi University designed to shape adaptable and forward-thinking business leaders. With a strong focus on essential management skills, the programme provides students with a thorough understanding of core business disciplines across various industries.

Students enrolled in this programme receive a full SEGi University qualification, equivalent to what is awarded to full-time learners, while also gaining access to a dynamic learning environment enriched by interaction with peers from diverse cultural and professional backgrounds.  SEGi College incorporates real-world industry experiences directly into the classroom setting, where students engage in practical projects guided by both experienced faculty members and industry professionals. Accredited by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia, this programme offers students a valuable platform to pursue a wide array of career opportunities across business, finance, human resources, and marketing sectors.

• STPM with a minimum. Grade C (CGPA 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level, or any equivalent qualifications
• STAM with a minimum. grade of Jayyid, and a pass in Mathematics and English at SPM level
• Any Diploma or Advanced Diploma (Level 4 or 5, MQF)
• Matriculation/Foundation qualification with a minimum. CGPA of 2.00 out of 4.00, or any equivalent qualifications

English Proficiency Requirements (International students):

• IELTS score of 5.5 OR its equivalent

NOTE: The requirement to pass Mathematics and English subjects at SPM level for STPM and STAM candidates can be waived should the qualifications contain Mathematics and English subjects with equivalent/ higher achievements. English proficiency requirement

The English proficiency requirement is exempted for international students if:-

• The student has an academic qualification from an institution where English is used as a medium of instruction OR
• The student is from a country where English is an official language

Year 1:

• Personal Development & Communication Skills
• Quantitative and Statistical Methods
• Principles of Economics
• Business Management
• Financial Accounting 1
• Global and Applied Economics
• Consumer Behaviour
• Innovative & Creative Skills in Business
• Understanding Markets and Consumers

Year 2:

• International Business
• Managing Organisation
• Customer Relationship Management
• Financial Management 1
• Business Law
• Negotiations & Conflict Management
• Digital Business

Year 3:

• Business-Government Relations
• Management Accounting
• Entrepreneurship
• Strategic and Change Management
• Business Research Project
• Research Methodology

Electives(Choose 4 out of 5 courses):

• Innovative Technology and Systems
• Business Communication
• Introduction to Strategic Management
• Environmental Management and Technology
• Business Ethics

General Management:

• Operation and Quality Management
• Human Resource Management 1
• Corporate Finance
• Corporate Strategy
• International Finance: Markets & Management