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Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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Bachelor of Business Administration (Honours) Majoring in Social Media

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 3 years
Intakes March, July, November
Tuition (Local students) B$ 11,208
Tuition (Foreign students) B$ 18,175

About

What is a BBA majoring in Social Media? The program focuses on marketing fundamentals and theory infused with the practical role of digital media and communication elements in real-world business applications. A Bachelor of Business Administration majoring in Social Media prepares students for jobs that use the most up-to-date analytical tools and digital media techniques.

Core subjects focus on business quantitative and qualitative analytical tools, brand & advertising, management, communications, sales and marketing. Curricula include general consumer behaviour, entrepreneurship, data mining, digital communication and web-based applications development. The program concentration may be tailored, allowing students to focus on specific areas of interest such as retailing, marketing communications, finance & banking, or energy and oil and gas in their internship programme during the final year of study.

Individuals may be hired for positions such as social media project leaders, web developers, interactive content specialists, digital communication managers, product managers, socmed managers, consumer behaviour managers and digital designers.

Admissions

Intakes

Fees

Tuition

B$ 11,208
Local students
B$ 18,175
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

  • Pass in STPM with minimum of CGPA 2.00 in any TWO (2) subjects and pass in Mathematics and English at SPM level or any equivalent qualification;
  • Pass A-level with a minimun of Gred D in any 2 subjects and pass in Mathematics and English at SPM level or any equivalent qualification;
  • Pass in Matriculation or Foundation with a minimum CGPA of 2.00 from an institution recognized by the Malaysian Government; or
  • Pass in Unified Examination Certificate (UEC) with at least B Grade in five (5) subjects including English; or
  • Pass International Baccalaureate (IB) Diploma with minimum score of 30 points; or
  • A Pass in Diploma with a minimum CGPA of 2.00 from the universities/colleges which is recognized by MQA; or
  • Equivalent qualification which is recognized by the Malaysian Government

English Proficiency Requirements

  • IELTS Band 5.5 / Pre-U or Secondary Education undertaken in English medium. (Students without TOEFL and IELTS are required to complete and pass an Intensive English Programme offered by the University)
  • The validity period for TOEFL and IELTS is two (2) years from the date of the award.


 

Curriculum

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